IRVINE, Calif, October 16, 2001 ‚ Capstone Studios, a full-service marketing and communications firm, has opened an office in the Irvine Spectrum. Founded in Hollywood in 1985, Capstone has received more than 150 industry awards for its corporate identity and strategic marketing communication programs. It is headed by Principals Jo-Anne Redwood and John Taylor Dismukes, both graduates of Art Center College of design.

"We infuse the style and imagery of the LA entertainment industry into marketing campaigns of businesses in Orange County," comments Redwood, who began her career with Landor Associates of San Francisco. "With more than a decade and a half of proven success behind us, we have found that Orange County businesspeople are extremely receptive to our innovative ideas and cutting edge style."

The "new word" graphics style is a trademark of Capstone. It is the creation of Dismukes, who first got his start as an artist in the Los Angeles music industry creating art for album covers, CDs, set designs and merchandise. He terms it "Gothic Tech," a quintessential marriage of Dismukes' unique style and classic design which creates a special blend of symbolism, dramatic imagery, vivid colors and attention to detail.

As Dismukes explains, "It's something I've become known for. 'You don't miss the detail, unless it isn't there.' Some may say that I over build, but it's detail that sets me apart. I enjoy it."

Under the auspices of Capstone, Dismukes' has worked on entertainment campaigns including Entertainment Tonight, The Lost World, The Addams Family, Terminator, Who Framed Roger Rabbit, Jurassic Park, Star Trek, Anamaniacs and many others.

In addition to the creation of logos and corporate images ("Branding"), Capstone's services include Marketing (brochures, collateral and direct mail), Advertising (print, broadcast, outdoor and multi-media) and Packaging (both standard and custom configurations).

As Redwood notes, "People love to be entertained, regardless of the industryówork should inspire." Some recent clients for whom Capstone has developed successful integrated marketing solutions include Hyatt Casino & Resorts, Microsoft, Nissan, Universal Studios and TD Waterhouse. Their work has been featured on the Oprah Winfrey show, the BBC and over 70 industry publications.

Capstone's Irvine office is located at: 8001 Irvine Center Drive, 4th floor, Irvine, California 92618. Telephone: (949) 888-9911. Website: www.capstoneREM.com.