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Pulte Homes
I have had the pleasure of working with Capstone Studios since 2001. Jo-Anne and the Capstone team are very creative and offer a fresh approach to the home building industry. Capstone has worked primarily on two very high profile projects for Pulte Homes:
1) The Company's Performance Centers and
2) The marketing campaign for Kerrigan Ranch.
Our Performance Center concept was intended to identify how Pulte is unique from the competition in building standards, quality, and customer service. Capstone took this concept and made it come alive!
"Capstone accomplished all of the areas we strived for and delivered even more."
The Performance Center is in every community Pulte has on the west coast. Because of its success, many regions across the nation are looking to adopt a similar concept. As for Kerrigan Ranch, Capstone immediately understood the vision, the buyer, and helped to create a visual story and marketing campaign to launch this incredible new community.
The most important part of my relationship with Jo-Anne is that she is very wonderful to work with. Every project I have on with Jo-Anne, I have always ended up with more than I expected.
Mollie Carmichael
Vice President Strategic Marketing,
Pulte Homes
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